Brand
M-Audio — M-Track Duo HD
Objective
Create an accessible campaign identity which resonates with a beginner. This product is aimed at capable musicians who have yet to venture into recording.
Context
The M-Track Duo HD is a versatile audio interface that provides value and ease of use without sacrificing the pristine quality that M-Audio products are known for worldwide. Whether you’re just diving into the world of recorded audio or looking for a new production tool to add to your arsenal, the M-Track Duo HD is the first step in your next sonic journey.
Creative Approach
Thought Validation
Lead Messaging
Principal Artworks
Microcopy: Calls to action
Banners
Lifestyle Photography
